A personalized design symbol or type for a product or company.
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A personalized design symbol or type for a product or company.
Or dust jacket. The paper cover sometimes known as the “dust cover” of a hardbound book.
A printing process utilizing recessed areas on a metal cylinder that contain the ink.
That is another term for gloss coated paper.
The level of tone, weight of darkness or color within a photo or reproduction which is measured by a densitometer.
The entire range of hues potential to reproduce on a specific system, like a computer screen, or four-color printing press.
Hardboard (case) covers are used for books bound.
Basis or basic weight relates to the weight, in pounds, of a ream (that is 500 sheets) of paper cut to a given standard size for that particular paper grade.
Similar to the 80# gloss text, but 25% thicker as well as heavier, for a piece, this feels more substantial. Standard Uses: Information Sheets, Self-mailers, Brochures, etc.
A clear coating that added to printed material as a protective layer for improved scuff resistance and commonly higher gloss.